Stuff you missed w/c 20.03.23

1. Consumers dislike entering larger competitions, even when the chance of winning is unaltered.

2. Using a proper name leads to higher product evaluation, especially for lower-quality products

3. Online shopping appears to increase subjective well-being

4. Logos that appear visually ‘thick’ boost brand personality

5. Consumers believe the value of promotional gifts is far higher than the actual cost

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