Stuff you missed w/c 08.11.2021Thomas Bowden-GreenNov 12, 20211 min read1. Placing sugary drinks at eye level increases consumption2. Amazon is launching adverts within Twitch livestreams3. Older people prefer to celebrate ‘time left’ rather than ‘years lived’4. Millennials ‘compensate’ for social exclusion, with social media use5. We pay more attention to celebrities online, focusing on images in particular 6. Negative reviews relating to a brand’s empathy or responsiveness are particularly damaging7. Interesting stats on changes in Facebook use8. Facebook is trying to avoid targeting based on ‘sensitive’ characteristics9. Including a named stakeholder in an advert increases ethical perceptions of the brand10. YouTube ‘dislikes’ are not going to be visibleSign-up here to receive weekly via email.
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