Stuff you missed w/c 02.05.2022

1. Paying on mobile can lead to overspending

2. People with low socioeconomic status are more likely to ‘conspicuously’ consume

3. Bad news coverage is not always harmful to a business

4. Erotic adverts grab our attention, although we don’t necessarily focus on the brand

5. Longer reviews are helpful to consumers for products requiring careful consideration

6. Colourful logos lead to perceptions of product variety

7. Larger pictures of less healthy food products increase purchase likelihood

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